A vital component of your marketing strategy should include having your custom Books Make Booms book readily available to sell or give away at your brick and mortar store, at live events and online. Remember, it is a promotional, public relations and educational tool to help your business create and garner affinity, reality and comunication with new and existing public.
A custom book is a valuable replacement for and functions better than a business card. It adds a whole new dimension to establishing a valuable personal connection with your customers.
Books have a higher percieved value than any other marketing materials you can place in the hands of your patrons. A book speaks volumes about you and the value you place on your customers, on your products and on your services. Potential customers will respect the care and affinity you have devoted to creating an entertaining book that they can take home and share with their family and others. A custom book gives your marketing strategy that extra notch of value it deserves.
There are several marketing strategies you can employ in purchasing and using your custom book. The most economical is purchasing copies at wholesale and then re-selling or giving away your custom book.
Once we have published your book, you can purchase as few or as many as you like. We have a graduated discount for the books purchased directly from Books Make Booms. The wholesale price is 40% off the retail price listed on Amazon. The retail price is dependant upon the number of pages and the resultant printing costs.
Our pricing structure for purchasing a published custom book for your business is based on the number of copies you purchase.
10 or fewer copies the discount is 10%.
11-25 copies the discount is 20%.
25-99 copies the discount is 30%.
100 copies or more is the wholesale price of 40% off.
The initial agreement for writing, illustrating and publishing your business specific book requires a commitment to purchase a minimum of 100 copies at the 40% discount. After that initial purchase there is no further commitment on your part to purchase any more copies, though we believe once the book is introduced successfully into your marketing strategy you will want and purchase many more. This is our win/win model for doing business.
This initial 100 book commitment pays for our hard work and dedication for creating a book that your business can be proud of and use as an ambassador for your products and services.
Different marketing strategies that you can employ:
1. Purchase your copies at the desired discount and resell the books to your customers at retail or higher to make a profit.
2. Purchase your copies at the desired discount and resell to your customers at cost with a net result being free advertising for your business.
3. Purchase the books at wholesale and give them away as gifts to existing and potential customers.
4. Purchase your copies at wholesale and use them for fundraising for your special cause.
These are some simple and economic ways to employ your custom book to your marketing strategy.
Your book marketing strategy automatically includes Books Make Booms as a partner. We will always be promoting your book in several different ways, via our live events, on social media, free ebook days on Amazon, your paperback book on Amazon, etc. You will even be featured on one or more pages of this website. All of this marketing is virtually free upon publication of your custom books. We look forward to creating a marketing strategy parnership with your business or cause to get your custom book into the hands of as many people as possible.
We invite you to tell us your small business story so we can analyze the potential for a custom kid's book that could be used to help brand and grow your business.